David Collado has done what he does best: put the Dominican Republic on the radar of travel buyers. This time, the stage was Chicago, where the Tourism Minister led a promotional event aimed at tour operators and travel agents, as Dominican Today reports.
The move is straightforward: the United States is our number one source market, and Chicago, with its strong air hub, is a strategic gateway for growth. Collado is not just selling beaches, he is selling trust. And at a time when the Caribbean is fiercely competing for North American travelers, this kind of action makes all the difference.
My take: let's hope this is not a one-off visit. If we turn it into a steady relationship with Chicago agents, making the Dominican Republic their go-to destination, the payoff will be huge.
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The brief Dominican travel professionals read every morning.