# DR launches two sports tourism campaigns

Canonical-URL: https://turismo.news/en/digest/dr-sports-tourism-campaigns-cabarete
Text-Version: https://turismo.news/en/digest/dr-sports-tourism-campaigns-cabarete.txt
Markdown-Version: https://turismo.news/en/digest/dr-sports-tourism-campaigns-cabarete.md
Language: en
Published: 2026-07-27T17:46:24.197Z
Modified: 2026-07-27T17:46:24.197Z
Author: Joan Sanz
Topics: Turismo Deportivo
Summary: Dominican Republic bets on sports tourism with two new international campaigns, led by Cabarete Surf and Wind City.

## Article

The Dominican Republic officially presented its new international campaign **Cabarete Surf and Wind City** in Miami Beach, a direct bet on sports tourism. According to [Arecoa](https://www.arecoa.com/turismo-deportivo/2026/07/27/rd-promueve-sus-atractivos-para-el-turismo-deportivo-con-dos-nuevas-campanas/), these are two initiatives aimed at positioning the country as a destination for wind and wave sports.

I see it clearly: sports tourism is a growing niche and DR has what it takes. **Cabarete** is already a global reference for windsurfing and kitesurfing, but it needed a campaign to shout it out loud. Combining beach, wind and international events is a smart move.

- **First campaign**: Cabarete Surf and Wind City, focused on water sports.
- **Second campaign**: name not yet revealed, but aimed at other sports segments.

The launch in Miami Beach is no coincidence: it targets the North American market, which moves millions in sports travel. My take is that MITUR is sharpening its aim. Hopefully we'll soon see tournaments and clinics that attract high-spending tourists.

## Sources

- Arecoa: https://www.arecoa.com/turismo-deportivo/2026/07/27/rd-promueve-sus-atractivos-para-el-turismo-deportivo-con-dos-nuevas-campanas/

## Citation

DR launches two sports tourism campaigns. Turismo News. 2026-07-27. https://turismo.news/en/digest/dr-sports-tourism-campaigns-cabarete