Open pricing is setting each rate and each segment independently instead of moving them all chained to the BAR with fixed discounts. It lets you lift the direct channel price while keeping a group rate low, free of the classic rate hierarchy. It gives more control but demands a system and a mind to govern it.
Example With open pricing, the member rate rises on weekends even if the agency rate stays flat.
The best available rate is the public, flexible price a hotel offers at any moment for a date, with no...
RevenueThe comp set is the group of hotels you compare yourself against to tell whether you are doing well or badly....
RevenueDisplacement analysis looks at how much higher priced business you turn away by accepting a group or a low...
RevenueSeasonality is the concentration of demand in certain times of year, with a full, pricey high season and a...
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