Rate shopping is automatically watching your competitors' prices and your own across channels to decide with data. A tool scrapes the OTAs and tells you who is dearer or cheaper for each date. Without this eye, setting prices is blindly guessing what the hotel next door is doing.
Example The rate shopper flags that the rival hotel dropped 20 euros for next week's congress.
The comp set is the group of hotels you compare yourself against to tell whether you are doing well or badly....
RevenueThe best available rate is the public, flexible price a hotel offers at any moment for a date, with no...
RevenueDisplacement analysis looks at how much higher priced business you turn away by accepting a group or a low...
RevenueSeasonality is the concentration of demand in certain times of year, with a full, pricey high season and a...
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